> ## Documentation Index
> Fetch the complete documentation index at: https://docs.agentweb.pro/llms.txt
> Use this file to discover all available pages before exploring further.

# Welcome

> Emma Documentation

**Emma by AgentWeb** is the AI marketing operating system for lean B2B marketing teams. Most teams are now told to "go AI" but end up with a sprawl of disconnected tools and generic output no marketer would ship. Emma learns a company's brand, ICP, and positioning, then runs the real marketing work: research, prospecting, on-brand ads and outbound, and landing pages deployed to the customer's own domain. Emma is vetted against real marketing best practices and sharpened every week on actual pipeline she generates. Customers like xCures run their entire marketing motion on Emma instead of stitching tools together or handing their brand to an agency.

This portal is your command center — create and manage tasks, use templates, and chat with **Emma**, your AI marketing assistant.

## Get started

<Columns cols={2}>
  <Card title="Onboard your brand" icon="rocket" href="/onboarding/brand-onboarding">
    Set up Brand Profile, Market Strategy, and Knowledge Base so Emma can deliver personalized output.
  </Card>

  <Card title="Organization sharing" icon="users" href="/onboarding/organization-sharing">
    Give your team shared access to brand assets, leads, and campaigns.
  </Card>
</Columns>

## Core hubs

<Columns cols={2}>
  <Card title="Agent Mode (Emma)" icon="robot" href="/user-guide/agent-mode">
    Chat with Emma to generate content, research, and reports end-to-end.
  </Card>

  <Card title="Brand Hub" icon="palette" href="/user-guide/brand">
    Brand Profile, Market Strategy, Knowledge Base, and Email Templates.
  </Card>

  <Card title="Growth Hub" icon="chart-line" href="/user-guide/crm">
    GTM Tracker and CRM for managing leads and go-to-market plans.
  </Card>

  <Card title="Creative Hub" icon="image" href="/user-guide/creative">
    Reports, Images, Videos, and Books for long-form and visual assets.
  </Card>

  <Card title="Performance Hub" icon="gauge" href="/user-guide/performance">
    Paid Social, Newsletter, and SEO / GEO performance insights.
  </Card>

  <Card title="Activities" icon="list-check" href="/user-guide/work-plans">
    Historical record of all template-based task executions.
  </Card>
</Columns>

## Power-user setup

<Columns cols={2}>
  <Card title="Email Emma" icon="envelope" href="/user-guide/agent-mode#email-emma">
    Chat with Emma over email at `emma@updates.agentweb.pro`.
  </Card>

  <Card title="Emma MCP setup" icon="plug" href="/playbooks/connect-emma">
    Plug Emma into Claude Code, Codex, or OpenClaw via MCP.
  </Card>
</Columns>

<Note>
  Need help? Email [support@agentweb.pro](mailto:support@agentweb.pro) or [founders@agentweb.pro](mailto:founders@agentweb.pro).
</Note>

The Emma Customer Portal is at [app.agentweb.pro](https://app.agentweb.pro). Most work in the portal happens in conversation with Emma, the AI agent.

If you're setting up for the first time, complete [brand onboarding](/onboarding/brand-onboarding) before using Emma. Emma uses your brand profile, founder voice, ICP, and Knowledge Base as context for everything she generates.

## What's in this guide

<CardGroup cols={2}>
  <Card title="Onboard your brand" icon="sparkles" href="/onboarding/brand-onboarding">
    Set up brand profile, founder voice, ICP, and Knowledge Base.
  </Card>

  <Card title="Connect Emma" icon="plug" href="/playbooks/connect-emma">
    Use Emma in Claude.ai, Claude Code, Codex, or OpenClaw.
  </Card>

  <Card title="Portal reference" icon="compass" href="/user-guide/agent-mode">
    Agent Mode, Brand, CRM, Creative, and Performance.
  </Card>

  <Card title="Team sharing" icon="users" href="/onboarding/organization-sharing">
    Add members, assign roles, and share workspace access.
  </Card>
</CardGroup>

## What Emma does inside the portal

* Maintains brand guidelines, founder profiles, ICP definitions, and competitor analysis.
* Drafts blog posts, LinkedIn content, ad copy, newsletters, and landing page text.
* Creates and manages Meta and LinkedIn ad campaigns. Reports on performance.
* Manages CRM lists. Enriches leads with web search. Scores leads against ICP. Drafts personalized outreach.
* Generates landing pages and deploys them.
* Aggregates performance data across paid social, newsletter, and SEO.

## Support

Email [support@agentweb.pro](mailto:support@agentweb.pro).